I help businesses scale by bridging the gap between operational complexity and technology.
All your business information, connected.
I am a Digital Strategy and Operations Leader dedicated to the design and automation of high-efficiency ecosystems.
Tailored solutions to transform your operations.
Content that writes itself
I design systems that generate and publish content automatically, with no daily manual work. This site has a live working example.
See live example →poryectos
Ver proyectosApps web a medida (React)
geolocated checkout, delivery routes optimized with the Google Maps API, and the route sent automatically by email.
https://amolisabores.com/WhatsApp + CRM
I connect your WhatsApp conversations to a custom CRM so every chat feeds your sales funnel, without relying on closed platforms
Your WhatsApp conversations feed your sales funnel.
Every conversation is logged in your customer system, with no copy and paste. Watch the record fill in while the customer types.
CRM record
syncingThis blog writes itself
I don't write these posts by hand. Every day, an automated system checks a content source and publishes something new without me stepping in. It's the same kind of solution I build for businesses: processes that used to take manual time now run on their own.
- 2025-2026
Technology Lead
Cafe La ManchuriaERP Implementation: Led vendor selection, data migration, system unification, and company-wide user training. CRM & Commercial Management: Centralized customer history and automated lead assignment to optimize sales follow-up. Tech Stack Integration: Connected Shopify to the ERP for automated invoicing and integrated WhatsApp Cloud API for end-to-end lead tracking. Pricing & Margin Analysis: Executed customer segmentation and historical pricing analysis for specialty coffee lines.
- 2021-2024
Front-End Developer · WordPress
Soluciones StarDirect technical consulting with clients to optimize existing WordPress platforms, aligning each solution with their business goals. Development of custom themes and architectures to improve usability and user experience, alongside cloud infrastructure administration (AWS/Ubuntu) to ensure performance, security, and scalability for corporate sites.
- 2015 2022
Commercial Manager & Legal Representative
MAZOSEGUROS LTDACompliance & Operations Management Financial Control & Reporting Process Improvement Inbound Marketing Optimization
- 2011 - 2013
IT Production Support
CADENA S.A.Provided software development and technical support within the IT department, producing the programs and applications required for the data-to-physical-invoice conversion process. Programmed using Java and Visual Basic. Conducted testing and debugging of programs and applications to ensure proper functionality. Delivered technical support to software users, assisting them in troubleshooting issues and utilizing the software effectively.
What should you automate first?
Three questions and I'll tell you where I'd start. At the end, the WhatsApp message is already written.